Traditionally, Chicago has been associated with drill-rap in the vein of Cheef Keef and G Herbo who are among the “founding fathers” of the popular modern Chicago drill sound. However, ever since Vic Mensa and Chance the Rapper first hit the spotlight, the “Chicago” sound diversified, birthing a more lyrically-focused, live-instrument-based, nostalgic sound. Artists like Saba, Jean Dauex, noname, BJ the Chicago Kid, Towkio, Taylor Bennet, Savemoney, Mick Jenkins, Frank Samuel, The Mind, and many many more, have all emerged as a result. Among the artists to emerge, is Joey Purp.