The Rap A Lot family has seen many years of true legacy in their lifetime, but the resurgence of the brand has moved these guys into a different light with displaying a different level of youth attached to the brand. In the midst of reshaping of what it means to be apart of the Rap A Lot family, their creative director Lil Jay So Icy has been playing a pivotal role into who they're getting connected with and one of their biggest link-ups was with the iconic creative collective, ASAP MOB.